From Kapu Setbacks to Car Pockets Growth | Business Edition
Description
In this episode of Financially Incorrect Business Edition, Jason, co-founder of Kapu Digital Agency and Car Pockets, takes us through the unexpected journey of how a simple frustration with flimsy insurance stickers turned into a business that scaled from a single sale to 5,000 orders. He shares how curiosity sparked the first prototype, why insurers rejected the idea, the early struggles with logistics and product quality, and how he turned customer complaints into opportunities by creating complementary products like a sticker remover. Jason also reveals how targeting women as a core audience, building a direct-to-consumer strategy, and refining systems and processes helped the business survive while remaining bootstrapped. This is an honest look at entrepreneurship, from cash crunches and risky bets to scaling lessons, agency growth, and the importance of mentors, resilience, and knowing when to ask for help.Help Shape the Future of Financially Incorrect – Take Less Than 5 Mins: https://shorturl.at/3iiJZWant to Be Featured on Financially Incorrect? Apply Here: https://forms.gle/5tkdjgx9vHgXyJSC6💹 Ready to start trading?🔍 Who is FXPesa: https://shorturl.at/rWFqC🎓 Learn how to trade: https://shorturl.at/xR2Ye📊 Try a demo account: https://shorturl.at/izDMc💸 Open a live account: https://shorturl.at/Od2ux